Last update at :2024-02-14,Edit by888u
What is mobile push TPNS?
Mobile push TPNS (Tencent Push Notification Service) provides APP developers and operators with simple access, stable push, fast and high-reach APP notification bar and in-app message push services, while also providing complete and easy-to-use push operations. The platform helps you reach users efficiently, improve operational efficiency, optimize operational effects, and promote user activity.
In what scenarios is mobile push TPNS used?
System message notification: When APP user-related status or system function status changes (such as platform broadcast notifications, user transaction reminders, e-commerce logistics notifications), users need to be notified in a timely manner, or users need to be prompted to complete specific operations.
Social interaction reminder: When social behaviors such as likes, comments, and sharing occur between App users with social scenarios, the user can also send message reminders to the target user without opening the App, thus promoting multiple interactions among users and forming a closed loop of functions. , improve user activity.
User activation operations: In user operations, it is usually necessary to carry out hierarchical activation operations for users with different active cycles, such as pushing product guidance to new users, recalling lost users, and proactively pushing messages through directional targeting to increase the number of users. daily retention, and ultimately achieve growth in active users.
Event promotion reminder: APP often needs to carry out product promotion and marketing activities, such as game activities, 618 e-commerce festival, tool subscription consumption, etc., through targeted notification bar messages + in-app pop-up push to attract users to consume , thereby improving the conversion effect of the final marketing activity.
Content subscription push: content, information, and video apps need to actively push content or hot information that users care about to readers. This can help users quickly obtain the latest and hottest information, while increasing the APP opening rate and increasing content consumption. Increase user activity.
In-app message center: Provide a unified message center module within the app so that users do not miss important messages and improve the reach rate of operational messages.
Mobile push TPNS limited time sale!
Only new users who have not purchased TPNS can participate:
One-month domestic push service starts at 9.8 yuan. The data storage location of this resource package is Guangzhou/Shanghai, and the service is available in mainland China.
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- Exclusive high-speed channel 30w/s, no upper limit on the number of devices covered by push, and no upper limit on the number of push items;
- App-level data isolation, SDK security compliance, GDPR compliance, no private data collected;
- Using TPNS can effectively promote user activity, improve user retention rate and conversion rate.
- 9.8 yuan/10,000 DAU monthly peak value 300 yuan/10,000 DAU monthly peak value
New and old users can participate (no limit on purchase quantity)
Advantages of mobile push TPNS
High arrival combination: One-stop integration and management of Android and iOS manufacturer channels, easy hosting; unique joint process keep-alive capability, online message guaranteed 99.9% arrival rate, combined with server-side message caching + SMS and other methods Supplementary push guarantees that the message reaches the highest level.
Data security compliance: TPNS product focus provides professional push services. The SDK does not collect any private data and complies with the Ministry of Industry and Information Technology and the GDPR data privacy agreement, so you no longer have to worry about data privacy security.
Three-minute quick integration: Supports automatic and quick integration of Android, which can be done with two lines of code. iOS also supports mainland China's first codeless integration tool, which can be integrated with a click of the mouse; it can also be used under development frameworks such as Flutter and ReactNative. Quick access.
Convenient and efficient operation tools: The convenient and easy-to-use push operation interface has a full set of capabilities for material management, user extraction, push management, and data analysis without the need for self-development, helping you to continuously improve your push operation capabilities and promote user growth. .
Push security control: Supports message traceless withdrawal, message termination and message coverage, supports setting of push IP whitelist, push test device preview, and also has device frequency limiting, black word management and other capabilities to protect your push in the future. .
Intelligent automated operation: supports a variety of automated message push capabilities, including A/B experiment comparison to quickly verify push effects, set automated tasks, and automatically trigger push tasks regularly, daily, weekly, and monthly, saving development costs.
Massive, stable, and extremely fast performance: supports the massive messaging needs of various industries inside and outside Tencent. It has been verified by King and other billion-level APPs. The system reliability is 99.9%, with 18 million push messages per minute, arriving in seconds, and passing the service SLA. Quality assurance, you can rest assured.
Complete open platform: supports three major types of server APIs: data access, message push, and data statistics. It can easily realize automatic trigger push of APP business, and can help you connect with various third-party platforms flexibly and securely to achieve authorization. manage.
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