What are the benefits of using independent IP for virtual hosting on SEO ranking? How to purchase independent IP for SiteGround hosting?

Siteground is a hosting business with strict management and relatively expensive prices. It has a good reputation abroad and has excellent after-sales service. It was established in 2004 and supports credit card payment. Currently, the official virtual host is on sale, with a 30% discount and a free domain name. There are currently 4 computer rooms: Singapore, Chicago, London, and Amsterdam. If you register in mainland China and do not use . cPanel panel, supports SS, helps transfer websites for free.

Founded in 2004, SiteGround is one of the top web hosting companies on the market today. SiteGround offers a variety of different service options, including shared hosting, cloud hosting, and fully dedicated servers. SiteGround's virtual hosting service is very thoughtful, with very rich technical processing personnel and 24-hour technical support, which is very suitable for use by less professional personnel and foreign trade companies.

siteground official website

What is an independent IP

Independent IP and shared IP correspond to each other. Shared IP means multiple websites share one IP address, which is generally the case with virtual hosts. An independent IP is a single IP, an IP unique to you. With a dedicated IP, you can also use the IP to open the website.

Benefits of independent IP

There are two different views on the independent IP's impact on website SEO ranking. One is that independent IP has no impact on the website's SEO ranking. The other is of course that independent IP is beneficial to the website's SEO ranking.

We will not discuss which of the two views is more reasonable. But usually we think that existence is reasonable. Since many hosting service providers have separate independent IP service projects, and the prices are high, there are naturally some benefits of using independent IP.

1. Using independent IP can help improve the opening speed of the website, and Google uses the website opening speed as a ranking factor.

We know that there may generally be dozens, hundreds, or even more websites on a shared IP. If some of these websites take up too much website resources, they will naturally respond to other websites on the same IP. If the number of visits is too high, it may even cause downtime. But if you use an independent IP, you won't have similar problems, because your website is on its own unique IP.

2. Using an independent IP can prevent the website from being affected by other spam websites

There are multiple websites on a shared IP, each with a different purpose. If there are many spam websites, adult websites, or black hat abusers, when Google finds out, it will definitely lower the ranking of these websites or even impose penalties. If your website partners with these bad neighbors, it is likely that each other will be implicated.

3. Independent IP is an important condition for a website to install an SSL certificate to improve website security

General e-commerce websites definitely need to install SSL certificates. In the past (around 2007), if a website wanted to install an SSL certificate, it had to have an independent IP. Although SSL certificates can now be installed on shared hosts, there is no doubt that a website with an independent IP is easier to gain the trust of search engines and users.

4. Use independent IP to directly manage the website through multiple IP addresses

Usually we may manage the website through the website domain name, but after using an independent IP, we can manage FTP directly through the IP, or directly use the IP to open the website.

How to purchase a dedicated IP on SiteGround hosting

If you need an independent IP for SiteGround hosting, you need to purchase it separately at a price of $54 per year.

First log in to the SiteGround hosting management background, find the Dedicated IP in EXTRAS under Websites, click "ADD" to proceed to the next step,

Then on the newly opened Dedicated IP page, we can see the relevant introduction of independent IP and the purchase price: US$4.5/month. Click "ADD" to start purchasing.

Then there will be purchase information and payment information for purchasing an independent IP on the page. Enter the credit card information to be used in the Payment Summary. Finally, confirm the terms of service and click "PAY NOW" to complete the payment.

Although independent IP has many benefits, the price is indeed a bit expensive ($54). But if you want to do your job well, you must first sharpen your tools. If you want to improve the SEO ranking of your website, purchasing independent IP for your website is also a very important method.

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